By Kevin Roberts
64 photographs: management in a loopy World is a compendium of value-accelerators for enterprise and existence. it really is amassed as a sixty four shot process from the astute observations and noteworthy lifetime of artistic enterprise chief and iconoclast Kevin Roberts. A provocative determine traversing the peaks of world trade, media and recreation, Kevin Roberts - writer of the groundbreaking concept Lovemarks - is well-known as one among brand new so much uncompromisingly-positive and inspirational leaders.
In 64 Shots, Roberts attracts at the greatest principles, hardest studies and maximum affects of his existence to provide 16X4 stripped down, straight-forward and instantly-absorbable insights on the way to carry order to the chaos of industrial and lifestyles. The punchy insights into successful - hitting readers evenly jab after jab - are an array of one-liners, sound bites, tweets, charts, charges and old reference issues. they're loaded with Roberts' adventure, tale, brio, provocation and direction.
The language is severe, brimming with the irrepressible angle and provocation that fueled Roberts' meteoric profession. whereas there's a series, the sixty four pictures are stand-alone signposts in the direction of dwelling an enterprising and profitable existence. someone can dip into the booklet at any place and locate value.
The writing is followed via (not inevitably associated with) a visible order of black-and-white pictures of leaders of their cultural fields, a few sleek, many historic, a few well-known, and all own. This eclectic collection of individuals are either direct and oblique affects to Kevin Roberts' lifestyles. all of them have a fascinating - and a few mysterious - connection to strategies of management in a loopy international. Examples are: Mary Quant, Vince Lombardi, Margaret Thatcher, Vivienne Westwood, Twiggy, Tom Peters, Peter Drucker, Martin Luther King, Renzo Rosso, Brigit Bardot, Bob Dylan, Sean Fitzpatrick (a rugby player).
The publication is excessive contact and shiny. It appears like Apple, no longer Shakespeare. sixty four photographs - will you are taking them?
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Extra resources for 64 Shots: Leadership in a Crazy World
When you play New Zealand you play against all the legends who wore that jersey, and you play against those standards. Jonah Lomu, one of the greats, said it was like putting an “S” on his chest front, as Mike Catt discovered in the World Cup semi-final of 1995 in Cape Town. Jonah touched the ball just seven times, scored four tries, and created two more. Rugby doesn’t get any better than that. Between 2004 and 2011, the All Blacks’ win-rate went to 86 percent. This has everything to do with culture and Beliefs.
They’re fueled by generic platitudes that tick the stakeholder boxes. It’s decoration. Dumbed-down banalities, meaningless dribble. Everyone swallows it. No one digests it. No one gets past the first sentence without nodding off or checking their email. The “purpose” gets posted to corporate Siberia, the “About Us” page. ” I love Sol Kerzner’s purpose: “To blow them away”—“them” being guests—that has fueled the growth of stellar experiences at my favorite One&Only resorts…Los Cabos Mexico being a great example.
Remember 1964? It was a landmark year that changed the world in many ways. ” The Rolling Stones released their first album. Dr. Martin Luther King, Jr. was awarded the Nobel Peace Prize and President Lyndon B. Johnson enacted the Civil Rights Act. Nelson Mandela gave his “I Am Prepared to Die” speech over three hours from the dock before being sentenced to 27 years. Cassius Clay became both heavyweight champion of the world and Muhammad Ali. BASIC computing language was introduced and the computer mouse was invented.